BBL  Cricket 

Bringing the Big Bash League to life

Helping the Big Bash League attract more followers than ever

Services

Campaign
Branding

Client

Cricket Australia

For the Big Bash we wanted to show not only the thrill that comes from watching the elite players, but also the feeling in the stadium, capturing the summer night skies and spontaneous energy of the fans.

Made of Summer Nights

Cricket Australia wanted to update the look of the Big Bash League, tying into the refreshed Cricket masterbrand whilst also differentiating the fast-paced format. They wanted to entrench BBL with summertime and bring more families into the sport.